The primary authorized retailer of cell phones on the internet, Wirefly, is calling on customers to support Earth Day by handing in their old cell phones and other unwanted electronic gadgets for recycling. Those who do hand over their used cell phones and other forms of electrical waste to the company for recycling will receive either cash or a donation to any of more than a dozen eligible charities (such as the American Red Cross and the Susan G Komen Breast Cancer Foundation) as a reward for their environmentally responsible behavior. Recycling used cell phones and other electronics with the company is very simple, with the website – wireflytradeins.com – allowing customers to identify their product and what it is worth based on its condition, choose the manner of payment they wish to receive, and even print out a mailing label to send it in to be recycled – with postage and packaging free of charge. Old cell phones, cameras, computers, MP3 players and many other electronics are accepted for recycling by the company, all of which are listed on the website.
“Earth Day is a great reminder of our responsibility to adopt a lifestyle of increased environmental awareness,” says the chief executive officer of Wirefly parent company Simplicity, Andy Zeinfeld. “At Wirefly, we believe Earth Day should extend beyond one day. By using Wirefly’s recycling program to trade in their unwanted electronics throughout the year, consumers not only contribute to an environmentally sustainable future, but they have an opportunity to earn cash back or donate the proceeds to charity 365 days a year. It’s a win-win for everyone.”