{"id":17915,"date":"2026-01-27T11:25:43","date_gmt":"2026-01-27T11:25:43","guid":{"rendered":"https:\/\/www.sellcell.com\/blog\/?p=17915"},"modified":"2026-01-27T11:33:49","modified_gmt":"2026-01-27T11:33:49","slug":"one-in-five-iphone-users-still-havent-upgraded-to-ios-26","status":"publish","type":"post","link":"https:\/\/www.sellcell.com\/blog\/one-in-five-iphone-users-still-havent-upgraded-to-ios-26\/","title":{"rendered":"One in Five iPhone Users Still Haven\u2019t Upgraded to iOS 26, Despite Apple\u2019s Push to Update"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><em>Adoption has reached 78%, but confidence hasn\u2019t followed, with 72% of iPhone users still reporting at least one concern when updating<\/em><\/h2>\n\n\n\n<div style=\"background-color: #d3e1f1; border: 1px solid #5083c1; padding: 5px 15px;\">\n  <h2>Key Highlights<\/h2>\n  <ul>\n    <li>78% of iPhone users say they\u2019ve updated to iOS 26<\/li>\n    <li>22% have not yet upgraded to iOS 26<\/li>\n    <li>72% report at least one concern or hesitation about updating to iOS 26<\/li>\n    <li>Only 39% update immediately when prompted, while 61% delay, dismiss, or passively handle updates<\/li>\n    <li>Battery life (24.2%) and performance (23.8%) are the most common hesitation factors<\/li>\n    <li>17.5% dislike the Liquid Glass design or readability<\/li>\n  <\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Introduction<\/h2>\n\n\n\n<p>Apple\u2019s iOS 26 is one of the most noticeable iPhone updates in recent years, introducing a range of system changes alongside Liquid Glass, a new visual design that changes how iOS looks and feels.<\/p>\n\n\n\n<p>At the same time, recent security-focused coverage has encouraged users to move away from older iOS versions, as protections and <a href=\"https:\/\/www.macrumors.com\/2025\/12\/02\/apple-pushes-ios-18-users-to-ios-26\/#:~:text=Eventually%2C%20customers%20who%20want%20to,people%20have%20decided%20to%20upgrade.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">legacy pathways are phased out<\/a> if models can support iOS 26. As a result, many iPhone users are facing increasing pressure to update, even if they remain unsure about the impact on battery life, performance, or usability.<\/p>\n\n\n\n<p>Reporting around iOS 26 upgrade rates has been inconsistent, with some sources suggesting relatively low adoption and others pointing to much higher uptake. This has made it harder to gauge not just how widely the update has been installed, but how confidently users have approached it.<\/p>\n\n\n\n<p>This report examines how iPhone users are actually responding to iOS 26. Using survey data from 2,000 iPhone users, SellCell analyses adoption levels, update behaviour, and the specific concerns creating hesitation around Apple\u2019s latest operating system.<\/p>\n\n\n\n<p>For many users, updating to iOS 26 isn\u2019t an easy yes or no \u2014 it\u2019s something they think about, weigh up, and often delay. So, let\u2019s look at what the data shows.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Main Findings<\/strong><\/h2>\n\n\n\n<p>The findings show a clear gap between how many users have installed iOS 26 and how confident they feel about doing so.<\/p>\n\n\n\n<ul>\n<li>78% of iPhone users report having updated to iOS 26, while 22% say they have not yet upgraded, despite the update being available for several months.<\/li>\n\n\n\n<li>Only 28% of respondents say nothing they\u2019ve seen puts them off updating, meaning 72% report at least one concern or hesitation around the update.&nbsp;<\/li>\n\n\n\n<li>Most users do not update immediately when prompted, with 61% delaying, dismissing, or passively handling updates.<\/li>\n\n\n\n<li>Battery life and performance remain the most common hesitation drivers, even among many users who have already updated.<\/li>\n\n\n\n<li>Reaction to Apple\u2019s Liquid Glass redesign is mixed, with 17.5% of users disliking the design or readability and a further 8.6% frustrated that it can\u2019t be fully turned off.<\/li>\n\n\n\n<li>15.0% are concerned about the difficulty of reverting once iOS 26 is installed.<\/li>\n\n\n\n<li>11.4% worry about bugs or features breaking.<\/li>\n\n\n\n<li>Overall, most users install iOS 26 cautiously rather than confidently, with hesitation shaping both timing and experience.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Chart Analysis<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Chart 1: iOS 26 Adoption Status<\/h3>\n\n\n\n<p>(Question 1 \u2013 Pie chart: Updated vs Not Updated)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption.png\" alt=\"iOS 26 adoption\" class=\"wp-image-17917\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt=\"iOS 26 adoption\" class=\"wp-image-17917 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption-768x474.png 768w\" data-src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/ios-26-adoption.png\"><\/figure>\n\n\n\n<ul>\n<li>78% of respondents report having updated to iOS 26 and 22% have not yet upgraded<\/li>\n\n\n\n<li>The 22% figure underpins the \u201cone in five\u201d headline referenced in this report<\/li>\n\n\n\n<li>While adoption is widespread, a sizeable minority remain on older versions<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Chart 2: Why Some iPhone Users Have Not Upgraded to iOS 26<\/h3>\n\n\n\n<p>(Question 1 follow-up \u2013 Reasons given by non-upgraders only)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded.png\" alt=\"Why some users haven't upgraded\" class=\"wp-image-17919\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt=\"Why some users haven't upgraded\" class=\"wp-image-17919 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded-768x475.png 768w\" data-src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/why-some-users-havent-upgraded.png\"><\/figure>\n\n\n\n<p><strong><em>Among the 22% of iPhone users who have not yet upgraded to iOS 26 (443 respondents)<\/em><\/strong><\/p>\n\n\n\n<ul>\n<li>Awareness and inertia account for the largest share of responses, with 28.0% of those who did not upgrade stating they were unaware iOS 26 was available, 23.7% assuming automatic updates, and 23.3% saying they haven\u2019t got round to it<\/li>\n\n\n\n<li>Battery-related concerns are present but secondary, with 9.9% of the 443 worried updating could worsen battery life<\/li>\n\n\n\n<li>Design resistance plays a smaller but meaningful role, with 7.7% of the non-upgraders not wanting the Liquid Glass interface<\/li>\n\n\n\n<li>Performance concerns are cited by 5.2% of non-upgraders&nbsp;<\/li>\n\n\n\n<li>Very small proportions cite understanding or confidence barriers<\/li>\n\n\n\n<li>Percentages shown relate only to non-upgraders and not the full user base<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Chart 3: How Users Respond to iOS 26 Update Prompts<\/h3>\n\n\n\n<p>(Question 2 \u2013 Update behaviour)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt.png\" alt=\"What people do when they see an update prompt\" class=\"wp-image-17920\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt=\"What people do when they see an update prompt\" class=\"wp-image-17920 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt-768x475.png 768w\" data-src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-people-do-when-they-see-an-update-prompt.png\"><\/figure>\n\n\n\n<p><strong><em>Looking across all 2,000 surveyed iPhone users:<\/em><\/strong><\/p>\n\n\n\n<ul>\n<li>38.8% update immediately when prompted<\/li>\n\n\n\n<li>27.2% wait to see if other users report problems<\/li>\n\n\n\n<li>13.4% assume updates happen automatically<\/li>\n\n\n\n<li>9.5% dismiss update reminders<\/li>\n\n\n\n<li>5.2% only update when an app stops working<\/li>\n\n\n\n<li>4.3% wait several months before updating<\/li>\n\n\n\n<li>Very small proportions seek external reassurance or help<\/li>\n\n\n\n<li>Overall, users are more likely to delay or defer updates than act immediately<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Chart 4: Reasons for Hesitation Around iOS 26<\/h3>\n\n\n\n<p>(Question 3 \u2013 Multi-select concerns across all users)<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26.png\" alt=\"What puts people off iOS 26\" class=\"wp-image-17921\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt=\"What puts people off iOS 26\" class=\"wp-image-17921 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26-768x475.png 768w\" data-src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2026\/01\/what-puts-people-off-ios-26.png\"><\/figure>\n\n\n\n<p><strong><em>Across the full sample of 2,000 iPhone users<\/em><\/strong><\/p>\n\n\n\n<ul>\n<li>28.0% say nothing they\u2019ve seen puts them off updating<\/li>\n\n\n\n<li>This means 72.0% report at least one concern or hesitation about iOS 26<\/li>\n\n\n\n<li>Battery life and performance dominate hesitation, cited by 24.2% and 23.8% respectively<\/li>\n\n\n\n<li>Design resistance is significant, with 17.5% disliking Liquid Glass and 8.6% frustrated it can\u2019t be fully turned off<\/li>\n\n\n\n<li>15.0% worry it may be hard or impossible to revert once updated<\/li>\n\n\n\n<li>11.4% cite reports of bugs or features breaking<\/li>\n\n\n\n<li>Knowledge gaps and settings concerns also contribute to hesitation<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Percentages overlap as respondents could select multiple concerns<\/em><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Overall, iOS 26 has seen strong uptake, but confidence hasn\u2019t kept pace. One in five iPhone users still haven\u2019t upgraded, and even among those who have, many continue to flag concerns around battery life, performance, design changes, and how easy it would be to roll back if something goes wrong. For many users, it comes down to how the update will affect their phone in day-to-day use.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Methodology<\/h2>\n\n\n\n<p>SellCell surveyed 2,000 U.S.-based adult iPhone users in January 2026. Participants answered three closed questions covering update status, update behaviour, and hesitation factors. One question allowed multiple responses.<\/p>\n\n\n\n<p>Results reflect self-reported attitudes and behaviour rather than device-verified adoption. No personally identifiable information was collected as part of the process.<\/p>\n<p class=\"disclaimer\"><i>Our content is created in good faith and reviewed regularly - if you spot an error, please contact <a href=\"mailto:corrections@sellcell.com\">corrections@sellcell.com<\/a>. Read our <a href=\"\/blog\/editorial-policy\/\" target=\"_blank\">Editorial Policy<\/a><\/i><\/p>","protected":false},"excerpt":{"rendered":"<p>Adoption has reached 78%, but confidence hasn\u2019t followed, with 72% of iPhone users still reporting at least one concern when<\/p>\n","protected":false},"author":11,"featured_media":17923,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1821,1826],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>One in Five iPhone Users Still Haven\u2019t Upgraded to iOS 26, Despite Apple\u2019s Push to Update<\/title>\n<meta name=\"description\" content=\"Survey of 2,000 iPhone users looks at iOS 26 adoption, update behaviour, and why many users still hesitate to update.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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