{"id":14713,"date":"2023-03-31T07:49:28","date_gmt":"2023-03-31T07:49:28","guid":{"rendered":"https:\/\/www.sellcell.com\/blog\/?p=14713"},"modified":"2023-04-04T08:42:20","modified_gmt":"2023-04-04T08:42:20","slug":"how-many-users-are-on-linkedin-linkedin-statistics-2023","status":"publish","type":"post","link":"https:\/\/www.sellcell.com\/blog\/how-many-users-are-on-linkedin-linkedin-statistics-2023\/","title":{"rendered":"How Many Users Are On LinkedIn? LinkedIn Statistics (2023)"},"content":{"rendered":"<h3 class=\"wp-block-heading\"><em>Get LinkedIn statistics, from how many users LinkedIn has, what age groups use LinkedIn most, other LinkedIn demographics, and LinkedIn company data, inside.<\/em><\/h3>\n\n\n\n<ul><li><h3>In this article, you can find out how many people use LinkedIn.<\/h3><\/li><li><h3>It will tell you how many people use free LinkedIn vs. how many people use paid LinkedIn.<\/h3><\/li><li><h3>You can find out how much revenue LinkedIn makes in a year.<\/h3><\/li><\/ul>\n\n\n\n<div style=\"background-color: #f8cc9f;border: 1px solid #f15a29;padding: 5px 15px\">\n<h3>SellCell Key Findings:<\/h3>\n<ul><li>As of the end of Q4 2022, LinkedIn had 875 million quarterly users, up from 850 million in Q2 2022.<\/li><li>LinkedIn has more male users than female users, with a 56.3% to 43.7% split between the two.<\/li><li>In 2022, LinkedIn reported revenue at $13.8 billion, up from $10.3 billion in 2021.<\/li><li>Amazon is the most popular company on LinkedIn in 2023, with 26 million people following the brand.<\/li><li>LinkedIn is most popular in the European region, where it has 263 million members.<\/li><\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What Is LinkedIn?<\/h2>\n\n\n\n<p>LinkedIn is a social networking platform designed specifically for professionals and businesses. It allows users to create a profile showcasing their work experience, education, and skills. Users can connect with other professionals and companies, join industry groups, and search for jobs or new business opportunities.<\/p>\n\n\n\n<p>LinkedIn is used by millions of people worldwide as a tool for networking, job searching, and career advancement. Users can also gain skills and experience by completing the courses available on LinkedIn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LinkedIn Statistics 2023<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>When did LinkedIn launch?<\/td><td>LinkedIn launched on May 5th, 2003<\/td><\/tr><tr><td>Where is LinkedIn based?<\/td><td>LinkedIn HQ is in Sunnyvale, California<\/td><\/tr><tr><td>Who operates LinkedIn?<\/td><td>Ryan Roslansky (CEO), Jeff Weiner (Executive chairman), Reid Hoffman (founder, Microsoft board member)<\/td><\/tr><tr><td>Who owns LinkedIn?<\/td><td>Microsoft<\/td><\/tr><tr><td>What industry does LinkedIn operate in?<\/td><td>Professional networking<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How Many People Use LinkedIn?<\/h2>\n\n\n\n<p>Billions of people currently use LinkedIn for a wide number of reasons, from professional networking, finding jobs, hiring new employees, and taking professional LinkedIn courses. Let&#8217;s look at the LinkedIn statistics for user count.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How Many People Use LinkedIn?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><noscript><img decoding=\"async\" width=\"891\" height=\"1024\" src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-891x1024.png\" alt class=\"wp-image-14720\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-891x1024.png 891w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-261x300.png 261w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-768x883.png 768w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2.png 910w\" sizes=\"(max-width: 891px) 100vw, 891px\"><\/noscript><img decoding=\"async\" width=\"891\" height=\"1024\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20891%201024%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14720 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20891%201024%22%3E%3C%2Fsvg%3E 891w\" sizes=\"(max-width: 891px) 100vw, 891px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-891x1024.png 891w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-261x300.png 261w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-768x883.png 768w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2.png 910w\" data-src=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-QUARTERLY-USERS-WORLDWIDE-2009-2022-2-891x1024.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>LINKEDIN QUARTERLY USERS WORLDWIDE (2009-2022)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Users (in millions)\n<\/th><\/tr><\/thead><tbody><tr><td>Q1 2009<\/td><td>37\n<\/td><\/tr><tr><td>Q2 2009<\/td><td>42\n<\/td><\/tr><tr><td>Q3 2009<\/td><td>48\n<\/td><\/tr><tr><td>Q4 2009<\/td><td>55\n<\/td><\/tr><tr><td>Q1 2010<\/td><td>64\n<\/td><\/tr><tr><td>Q2 2010<\/td><td>78\n<\/td><\/tr><tr><td>Q3 2010<\/td><td>81\n<\/td><\/tr><tr><td>Q4 2010<\/td><td>90\n<\/td><\/tr><tr><td>Q1 2011<\/td><td>102\n<\/td><\/tr><tr><td>Q2 2011<\/td><td>116\n<\/td><\/tr><tr><td>Q3 2011<\/td><td>131\n<\/td><\/tr><tr><td>Q4 2011<\/td><td>145\n<\/td><\/tr><tr><td>Q1 2012<\/td><td>161\n<\/td><\/tr><tr><td>Q2 2012<\/td><td>174\n<\/td><\/tr><tr><td>Q3 2012<\/td><td>187\n<\/td><\/tr><tr><td>Q4 2012<\/td><td>202\n<\/td><\/tr><tr><td>Q1 2013<\/td><td>218\n<\/td><\/tr><tr><td>Q2 2013<\/td><td>238\n<\/td><\/tr><tr><td>Q3 2013<\/td><td>259\n<\/td><\/tr><tr><td>Q4 2013<\/td><td>277\n<\/td><\/tr><tr><td>Q1 2014<\/td><td>296\n<\/td><\/tr><tr><td>Q2 2014<\/td><td>313\n<\/td><\/tr><tr><td>Q3 2014<\/td><td>332\n<\/td><\/tr><tr><td>Q4 2014<\/td><td>347\n<\/td><\/tr><tr><td>Q1 2015<\/td><td>364\n<\/td><\/tr><tr><td>Q2 2015<\/td><td>380\n<\/td><\/tr><tr><td>Q3 2015<\/td><td>396\n<\/td><\/tr><tr><td>Q4 2015<\/td><td>414\n<\/td><\/tr><tr><td>Q1 2016<\/td><td>433\n<\/td><\/tr><tr><td>Q2 2016<\/td><td>450\n<\/td><\/tr><tr><td>Q3 2016<\/td><td>467\n<\/td><\/tr><tr><td>Q4 2016<\/td><td>469\n<\/td><\/tr><tr><td>Q1 2017<\/td><td>480\n<\/td><\/tr><tr><td>Q2 2017<\/td><td>491\n<\/td><\/tr><tr><td>Q3 2017<\/td><td>518\n<\/td><\/tr><tr><td>Q4 2017<\/td><td>528\n<\/td><\/tr><tr><td>Q1 2018<\/td><td>548\n<\/td><\/tr><tr><td>Q2 2018<\/td><td>556\n<\/td><\/tr><tr><td>Q3 2018<\/td><td>575\n<\/td><\/tr><tr><td>Q4 2018<\/td><td>582\n<\/td><\/tr><tr><td>Q1 2019<\/td><td>590\n<\/td><\/tr><tr><td>Q2 2019<\/td><td>604\n<\/td><\/tr><tr><td>Q3 2019<\/td><td>627\n<\/td><\/tr><tr><td>Q4 2019<\/td><td>643\n<\/td><\/tr><tr><td>Q1 2020<\/td><td>675\n<\/td><\/tr><tr><td>Q2 2020<\/td><td>690\n<\/td><\/tr><tr><td>Q3 2020<\/td><td>706\n<\/td><\/tr><tr><td>Q4 2020<\/td><td>722\n<\/td><\/tr><tr><td>Q1 2021<\/td><td>740\n<\/td><\/tr><tr><td>Q2 2021<\/td><td>756\n<\/td><\/tr><tr><td>Q3 2021<\/td><td>774\n<\/td><\/tr><tr><td>Q4 2021<\/td><td>810\n<\/td><\/tr><tr><td>Q1 2022<\/td><td>822\n<\/td><\/tr><tr><td>Q2 2022<\/td><td>830\n<\/td><\/tr><tr><td>Q3 2022<\/td><td>850\n<\/td><\/tr><tr><td>Q4 2022<\/td><td>875<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>LinkedIn finished 2022 with 875 million quarterly users in Q4. Q3 saw 850 million, Q2 saw 830 million, and Q1 saw 822 million <sup><a href=\"https:\/\/www.businessofapps.com\/data\/linkedin-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">1<\/a><\/sup>.<\/li><li>LinkedIn&#8217;s quarterly users rose by 53 million over the whole of 2022.<\/li><li>This means that, on average, LinkedIn had around 9.5 million daily users in Q4 2022.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How Often Do People Use LinkedIn?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1.png\" alt class=\"wp-image-14722\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14722 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/FREQUENCY-OF-LINKEDIN-USAGE-IN-THE-UNITED-STATES-DECEMBER-2022-1-1.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>FREQUENCY OF LINKEDIN USAGE IN THE UNITED STATES (DECEMBER 2022)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Percentage\n<\/th><\/tr><\/thead><tbody><tr><td>Daily<\/td><td>69.0%\n<\/td><\/tr><tr><td>Several times a week<\/td><td>15.0%\n<\/td><\/tr><tr><td>Once a week<\/td><td>5.0%\n<\/td><\/tr><tr><td>Several times a month<\/td><td>3.0%\n<\/td><\/tr><tr><td>Once a month<\/td><td>3.0%\n<\/td><\/tr><tr><td>Less often<\/td><td>2.0%\n<\/td><\/tr><tr><td>Never<\/td><td>3.0%<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>An overwhelming majority of US LinkedIn users log in on a daily basis, with 69.0% stating this is the frequency with which they use LinkedIn <a href=\"https:\/\/www.statista.com\/statistics\/1330810\/us-linkedin-usage-frequency\/\" target=\"_blank\" rel=\"noreferrer noopener\"><sup>2<\/sup><\/a>.<\/li><li>15.0% of users log on several times a week, and 5.0% use LinkedIn once a week. The remaining results are split fairly equally between people who use it several times a month, once a month, less often than once a month, or never.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How Many Daily Users Does LinkedIn Have? How Many Monthly Users Does LinkedIn Have?<\/h3>\n\n\n\n<ul><li>From quarterly user data, we can say that LinkedIn average monthly use stands at around 291.7 million.<\/li><li>Using the same data, we estimate that, on average, over one day in Q4 2022, LinkedIn had around 9.5 million daily active users.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021.png\" alt class=\"wp-image-14723\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14723 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/SHARE-OF-LINKEDIN-ANDROID-APP-USERS-THAT-ARE-DAU-OR-MAU-FOR-LINKEDIN-IN-THE-U.S.-MARCH-2021.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>SHARE OF USERS THAT ARE DAU OR MAU FOR LINKEDIN IN THE U.S. (MARCH 2021)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Share of users\n<\/th><\/tr><\/thead><tbody><tr><td>Daily active users (DAU)<\/td><td>16.2%\n<\/td><\/tr><tr><td>Monthly active users (MAU)<\/td><td>48.5%<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>LinkedIn statistics show it has a 16.2% share of total daily active users who access the platform via the LinkedIn Android app <sup><a href=\"https:\/\/www.statista.com\/statistics\/194459\/frequency-with-which-registered-us-linkedin-users-update-profile\/\" target=\"_blank\" rel=\"noreferrer noopener\">3<\/a><\/sup>.<\/li><li>For monthly active users, the share of total LinkedIn users accessing the service via the Android app is 48.5%.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How Many LinkedIn Users Pay for LinkedIn Premium?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021.png\" alt class=\"wp-image-14726\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14726 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-USERS-WORLDWIDE-BY-SUBSCRIPTION-TYPE-2019-2021.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"4\"><strong>LINKEDIN USERS WORLDWIDE BY SUBSCRIPTION TYPE (2019-2021)<\/strong><\/th><\/tr><tr><th width=\"25%\"><\/th><th width=\"25%\">2019<\/th><th width=\"25%\">2020<\/th><th width=\"25%\">2021\n<\/th><\/tr><\/thead><tbody><tr><td>Basic subscription<\/td><td>644.82<\/td><td>709.29<\/td><td>774.61\n<\/td><\/tr><tr><td>Premium subscription<\/td><td>41.97<\/td><td>45.91<\/td><td>49.16<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>In 2021, LinkedIn had 774.61 million free account users, and 49.16 million premium account users <sup><a href=\"https:\/\/www.statista.com\/statistics\/1335947\/linkedin-global-users-by-subscription\/\" target=\"_blank\" rel=\"noreferrer noopener\">4<\/a><\/sup>.<\/li><li>2020&#8217;s figures show 709.29 million free account holders and 45.91 million premium account users.<\/li><li>Clearly, more people use LinkedIn&#8217;s free account than its Premium account.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>LinkedIn Subscription Type<\/strong><\/td><td><strong>Cost per month<\/strong><\/td><\/tr><tr><td>LinkedIn Basic<\/td><td>Free<\/td><\/tr><tr><td>LinkedIn Premium Career<\/td><td>$29.99<\/td><\/tr><tr><td>LinkedIn Premium Business<\/td><td>$59.99<\/td><\/tr><tr><td>LinkedIn Sales Navigator<\/td><td>$99.99<\/td><\/tr><tr><td>Linkedin Recruiter Lite<\/td><td>$180.00<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>There are several differences between the various packages you get with each LinkedIn subscription tier. These are as follows <sup><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a545596\/difference-between-free-linkedin-and-premium-linkedin-accounts?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\">5<\/a><\/sup>.<\/p>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th width=\"16.6%\">Premium subscription plan<\/th><th width=\"16.6%\">Premium Career<\/th><th width=\"16.6%\">Premium Business<\/th><th width=\"16.6%\">Sales Navigator Core<\/th><th width=\"16.6%\">Recruiter Lite<\/th><th width=\"16.6%\">LinkedIn Learning\n<\/th><\/tr><\/thead><tbody><tr><td>Private Browsing<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Applicant Insights<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Direct messaging<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Who Viewed Your Profile<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Who&#8217;s viewed your profile insights availability<\/td><td style=\"text-align: center\">90<\/td><td style=\"text-align: center\">365<\/td><td style=\"text-align: center\">90<\/td><td style=\"text-align: center\">90<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Unlimited access to LinkedIn Learning<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714\n<\/td><\/tr><tr><td>Unlimited people browsing<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Business Insights<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Advanced Search<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Standalone sales interface<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Custom lead and account lists<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Lead recommendations and saved leads<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Real-time updates and alerts<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Recruiting-specific design<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Automatic candidate tracking<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Integrated hiring<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>Smart Suggestions<\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\"><\/td><td style=\"text-align: center\">\u2714<\/td><td style=\"text-align: center\">\n<\/td><\/tr><tr><td>InMail credits<\/td><td style=\"text-align: center\">5<\/td><td style=\"text-align: center\">15<\/td><td style=\"text-align: center\">50<\/td><td style=\"text-align: center\">30<\/td><td style=\"text-align: center\"><\/td><\/tr><\/tbody><\/table>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Demographics: <em>Who <\/em>Uses LinkedIn?<\/h2>\n\n\n\n<p>According to the latest LinkedIn statistics, lots of different people, male and female, of varying ages, and in different parts of the world, use the LinkedIn platform for professional networking.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Who Uses LinkedIn Most, Males or Females?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1.png\" alt class=\"wp-image-14728\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14728 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/GENDER-OF-LINKEDIN-USERS-JANUARY-2023-1.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>GENDER OF LINKEDIN USERS (JANUARY 2023)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Percentage\n<\/th><\/tr><\/thead><tbody><tr><td>Male<\/td><td>56.3%\n<\/td><\/tr><tr><td>Female<\/td><td>43.7%<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>More males than females use LinkedIn for professional networking, according to LinkedIn stats from January 2023 <a href=\"https:\/\/www.statista.com\/statistics\/933964\/distribution-of-users-on-linkedin-worldwide-gender\/\" target=\"_blank\" rel=\"noreferrer noopener\"><sup>6<\/sup><\/a>.<\/li><li>The split is 56.3% male users vs. 43.7% female users.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Which Ages Use LinkedIn the Most?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1.png\" alt class=\"wp-image-14731\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14731 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/AGE-OF-LINKEDIN-USERS-JANUARY-2023-1.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>AGE OF LINKEDIN USERS (JANUARY 2023)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Percentage\n<\/th><\/tr><\/thead><tbody><tr><td>18-24<\/td><td>21.7%\n<\/td><\/tr><tr><td>25-34<\/td><td>60.0%\n<\/td><\/tr><tr><td>35-54<\/td><td>15.4%\n<\/td><\/tr><tr><td>55+<\/td><td>2.9%<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>As the LinkedIn data above shows, the majority of people using the networking platform are aged 25-34; they account for 60.0% of all users on LinkedIn <sup><a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\" target=\"_blank\" rel=\"noreferrer noopener\">7<\/a><\/sup>.<\/li><li>People aged 18-24 make up 21.7% of all LinkedIn users, while those aged 35-54 account for 15.4%. Only 2.9% of users are 55 and over.<\/li><\/ul>\n\n\n\n<p>Comparing this to other social networks, we can see similar results, with ages 25-34 dominating the user share:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>FACEBOOK<\/strong><\/td><td><strong>Share of users<\/strong><\/td><\/tr><tr><td>13-17<\/td><td>4.8%<\/td><\/tr><tr><td>18-24<\/td><td>21.5%<\/td><\/tr><tr><td>25-34<\/td><td>29.9%<\/td><\/tr><tr><td>35-44<\/td><td>19.4%<\/td><\/tr><tr><td>45-54<\/td><td>11.6%<\/td><\/tr><tr><td>55-64<\/td><td>7.3%<\/td><\/tr><tr><td>65+<\/td><td>5.6%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul><li>Most Facebook users are ages 25-34, with the majority share at 29.9% <sup><a href=\"https:\/\/www.statista.com\/statistics\/376128\/facebook-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">8<\/a><\/sup><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>TWITTER<\/strong><\/td><td><strong>Share of users<\/strong><\/td><\/tr><tr><td>13-17<\/td><td>6.6%<\/td><\/tr><tr><td>18-24<\/td><td>17.1%<\/td><\/tr><tr><td>25-34<\/td><td>38.5%<\/td><\/tr><tr><td>35-49<\/td><td>20.7%<\/td><\/tr><tr><td>50+<\/td><td>17.1%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul><li>Most Twitter users are aged 25-34, with the majority share at 38.5% <sup><a href=\"https:\/\/www.statista.com\/statistics\/283119\/age-distribution-of-global-twitter-users\/\" target=\"_blank\" rel=\"noreferrer noopener\">9<\/a><\/sup><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>TIKTOK<\/strong><\/td><td><strong>Share of users<\/strong><\/td><\/tr><tr><td>18-24<\/td><td>38.9%<\/td><\/tr><tr><td>25-34<\/td><td>32.4%<\/td><\/tr><tr><td>35-44<\/td><td>15.6%<\/td><\/tr><tr><td>45-54<\/td><td>7.9%<\/td><\/tr><tr><td>55+<\/td><td>5.1%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul><li>However, TikTok is different. Most of <a href=\"https:\/\/www.sellcell.com\/blog\/how-many-people-use-tiktok-tiktok-statistics-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">the people who use TikTok<\/a> are between the ages of 18-24, with a 38.9% majority share <sup><a href=\"https:\/\/www.statista.com\/statistics\/1299771\/tiktok-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">10<\/a><\/sup>.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Which Regions Use LinkedIn the Most?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"563\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023.png\" alt class=\"wp-image-14734\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023-300x186.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023-768x475.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"563\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20563%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14734 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20563%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023-300x186.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023-768x475.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/LINKEDIN-MEMBERSHIP-BY-REGION-2023.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>LINKEDIN MEMBERSHIP BY REGION 2023<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Membership in millions\n<\/th><\/tr><\/thead><tbody><tr><td>North America<\/td><td>220\n<\/td><\/tr><tr><td>Europe<\/td><td>263\n<\/td><\/tr><tr><td>Asia-Pacific<\/td><td>254\n<\/td><\/tr><tr><td>Latin-America<\/td><td>141\n<\/td><\/tr><tr><td>Middle East &amp; Africa<\/td><td>52<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>Europe takes the largest share of the overall LinkedIn membership statistics, with 263 million users in the region <sup><a href=\"https:\/\/news.linkedin.com\/about-us#Statistics\" target=\"_blank\" rel=\"noreferrer noopener\">11<\/a><\/sup>.<\/li><li>Asia-Pacific is the second largest region in terms of LinkedIn membership, housing 254 million users.<\/li><li>North America&#8217;s LinkedIn members account for 220 million of the total number of LinkedIn users.<\/li><li>Latin America has 141 million LinkedIn members, while the Middle East and Africa region has 52 million members.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Company and Brand Statistics 2023<\/h2>\n\n\n\n<p>LinkedIn is a very successful business, earning billions in revenue. Let&#8217;s look at the LinkedIn statistics as a company and a brand.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LinkedIn Annual Revenue<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022.png\" alt class=\"wp-image-14735\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14735 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/ANNUAL-REVENUE-OF-LINKEDIN-2017-2022.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>ANNUAL REVENUE OF LINKEDIN (2017 &#8211; 2022)<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Revenue in million USD\n<\/th><\/tr><\/thead><tbody><tr><td>2017<\/td><td>2,271\n<\/td><\/tr><tr><td>2018<\/td><td>5,259\n<\/td><\/tr><tr><td>2019<\/td><td>6,754\n<\/td><\/tr><tr><td>2020<\/td><td>8,050\n<\/td><\/tr><tr><td>2021<\/td><td>10,289\n<\/td><\/tr><tr><td>2022<\/td><td>13,816<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>In 2022, LinkedIn reported receipt of $13.8 billion in revenue, which is up from the $10.2 billion it reported in 2021 <sup><a href=\"https:\/\/www.statista.com\/statistics\/976194\/annual-revenue-of-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">12<\/a><\/sup>.<\/li><li>This is in contrast to the $2.3 billion dollars it received in revenue back in 2017, now earning over six times what it did six years ago.<\/li><li>LinkedIn has 21000 employees to help turn this revenue over, and 19000 of them are full-time employees <sup><a href=\"https:\/\/news.linkedin.com\/about-us#Statistics\" target=\"_blank\" rel=\"noreferrer noopener\">13<\/a><\/sup>.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">LinkedIn Revenue by Segment: <em>How <\/em>Does LinkedIn Make Money?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021.png\" alt class=\"wp-image-14736\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021-768x474.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"><\/noscript><img decoding=\"async\" width=\"910\" height=\"562\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14736 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20910%20562%22%3E%3C%2Fsvg%3E 910w\" sizes=\"(max-width: 910px) 100vw, 910px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021.png 910w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021-768x474.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/REVENUE-GENERATED-BY-LINKEDIN-BY-SEGMENT-2019-2021.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"4\"><strong>REVENUE GENERATED BY LINKEDIN BY SEGMENT (2019-2021)<\/strong><\/th><\/tr><tr><th width=\"25%\"><\/th><th width=\"25%\">2019<\/th><th width=\"25%\">2020<\/th><th width=\"25%\">2021\n<\/th><\/tr><\/thead><tbody><tr><td>Revenues from advertising<\/td><td>2.51<\/td><td>3<\/td><td>3.82\n<\/td><\/tr><tr><td>Other revenues<\/td><td>4.24<\/td><td>5.08<\/td><td>6.47\n<\/td><\/tr><tr><td>Revenues from premium accounts<\/td><td>4.01<\/td><td>4.23<\/td><td>4.45<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>LinkedIn makes money via several revenue funnels, including advertising, premium subscriptions, and other sources <a href=\"https:\/\/www.statista.com\/statistics\/226863\/linkedins-quarterly-revenue-by-segment\/\" target=\"_blank\" rel=\"noreferrer noopener\"><sup>14<\/sup><\/a>.<\/li><li>In 2021, LinkedIn made $3.82 billion from advertising, $4.45 billion from premium accounts subscriptions, and $6.47 billion from other revenue sources. <\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">LinkedIn Jobs and Recruitment Statistics<\/h3>\n\n\n\n<ul><li>There are 90 job applications submitted to LinkedIn every second <sup>13<\/sup>.<\/li><li>44% of companies hiring through LinkedIn explicitly use skills data to fill the role they are advertising <sup>13<\/sup>.<\/li><li>365 million Skills members have added skills to their profile during the last 12 months (as of Q1 FY23) <sup>13<\/sup>.<\/li><li>49 million people use LinkedIn to search for a job every week <sup>13<\/sup>.<\/li><li>Employers hire eight people every minute via LinkedIn <sup>13<\/sup>.<\/li><li>LinkedIn members can have up to 30,000 connections <sup><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a567364\/network-size-limit?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\">15<\/a><\/sup>, with the average number of connections being between 500 and 999 <sup><a href=\"https:\/\/www.linkedin.com\/pulse\/how-many-linkedin-connections-followers-should-i-have-matt-cordas\" target=\"_blank\" rel=\"noreferrer noopener\">16<\/a><\/sup>.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn Platform Statistics<\/h2>\n\n\n\n<p>LinkedIn is a popular platform for many reasons, but which people and companies are the most popular on the site?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Who Is the Most Followed LinkedIn User?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022.png\" alt class=\"wp-image-14737\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14737 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022-768x475.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-PEOPLE-ON-LINKEDIN-2022.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"3\"><strong>MOST POPULAR PEOPLE ON LINKEDIN 2022<\/strong><\/th><\/tr><tr><th width=\"33.3%\"><\/th><th width=\"33.3%\">Followers in millions<\/th><th width=\"33.3%\">Country\n<\/th><\/tr><\/thead><tbody><tr><td>Bill Gates<\/td><td>35.9<\/td><td>USA\n<\/td><\/tr><tr><td>Richard Branson<\/td><td>19.7<\/td><td>UK\n<\/td><\/tr><tr><td>Jeff Weiner<\/td><td>10.7<\/td><td>USA\n<\/td><\/tr><tr><td>Arianna Huffington<\/td><td>10.15<\/td><td>USA\n<\/td><\/tr><tr><td>Satya Nadella<\/td><td>10.06<\/td><td>USA\n<\/td><\/tr><tr><td>Mark Cuban<\/td><td>7.57<\/td><td>USA\n<\/td><\/tr><tr><td>Tony Robbins<\/td><td>7.24<\/td><td>USA\n<\/td><\/tr><tr><td>Melinda Gates<\/td><td>7.18<\/td><td>USA\n<\/td><\/tr><tr><td>Jack Welch<\/td><td>7.15<\/td><td>USA\n<\/td><\/tr><tr><td>Simon Sinek<\/td><td>6.31<\/td><td>USA\n<\/td><\/tr><tr><td>Deepak Chopra MD<\/td><td>5.81<\/td><td>USA\n<\/td><\/tr><tr><td>Daniel Goleman<\/td><td>5.7<\/td><td>USA\n<\/td><\/tr><tr><td>Justin Trudeau<\/td><td>5.43<\/td><td>CAN\n<\/td><\/tr><tr><td>Gary Vaynerchuk<\/td><td>5.26<\/td><td>USA\n<\/td><\/tr><tr><td>Adam Grant<\/td><td>4.87<\/td><td>USA\n<\/td><\/tr><tr><td>Brigette Hyacinth<\/td><td>4.34<\/td><td>TTO\n<\/td><\/tr><tr><td>Anthony J James<\/td><td>4.03<\/td><td>AUS\n<\/td><\/tr><tr><td>Narendra Modi<\/td><td>3.81<\/td><td>IND\n<\/td><\/tr><tr><td>Ian Bremmer<\/td><td>3.79<\/td><td>USA\n<\/td><\/tr><tr><td>Brene Brown<\/td><td>3.73<\/td><td>USA<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>Bill Gates has the most popular LinkedIn profile on the whole platform, with 35.9 million followers <sup><a href=\"https:\/\/brigettehyacinth.com\/top-20-most-followed-influencers-on-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">17<\/a><\/sup>.<\/li><li>Richard Branson is in second place, but comes nowhere near Bill Gates. Branson has 19.7 million followers.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">What Is the Most Followed Company on LinkedIn?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022.png\" alt class=\"wp-image-14738\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14738 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022-768x475.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-COMPANIES-ON-LINKEDIN-2022.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>MOST POPULAR COMPANIES ON LINKEDIN 2022<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Followers in millions\n<\/th><\/tr><\/thead><tbody><tr><td>Amazon<\/td><td>26\n<\/td><\/tr><tr><td>Google<\/td><td>25\n<\/td><\/tr><tr><td>Ted Conferences<\/td><td>22.8\n<\/td><\/tr><tr><td>LinkedIn<\/td><td>22.6\n<\/td><\/tr><tr><td>Forbes Magazine<\/td><td>17.6\n<\/td><\/tr><tr><td>Unilever<\/td><td>17.5\n<\/td><\/tr><tr><td>Microsoft<\/td><td>17.1\n<\/td><\/tr><tr><td>Apple<\/td><td>16.5\n<\/td><\/tr><tr><td>IBM<\/td><td>14\n<\/td><\/tr><tr><td>Harvard Business Review<\/td><td>13.6\n<\/td><\/tr><tr><td>Nestle<\/td><td>13.5\n<\/td><\/tr><tr><td>The Economist<\/td><td>13\n<\/td><\/tr><tr><td>Business Insider<\/td><td>11.2\n<\/td><\/tr><tr><td>Tesla Motors<\/td><td>10.2\n<\/td><\/tr><tr><td>Deloitte<\/td><td>10\n<\/td><\/tr><tr><td>Tata Consultancy Services<\/td><td>9.7\n<\/td><\/tr><tr><td>Wall St Journal<\/td><td>9.4\n<\/td><\/tr><tr><td>LinkedIn News<\/td><td>9.1\n<\/td><\/tr><tr><td>Accenture<\/td><td>8.9\n<\/td><\/tr><tr><td>Netflix<\/td><td>8.7<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>Amazon is the most popular company on LinkedIn, with 26.0 million followers, and Google sits just behind it in second place with 25.0 million <sup><a href=\"https:\/\/goodtradingco.com.au\/100-most-followed-companies-on-linkedin-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">18<\/a><\/sup>.<\/li><li>LinkedIn is the fourth most popular company (on its own platform) with 22.6 million followers, just behind Ted Conferences, with 22.8 million.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">What Are the Most Popular Hashtags on LinkedIn?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022.png\" alt class=\"wp-image-14739\" srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022-768x475.png 768w\" sizes=\"(max-width: 908px) 100vw, 908px\"><\/noscript><img decoding=\"async\" width=\"908\" height=\"561\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-14739 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20908%20561%22%3E%3C%2Fsvg%3E 908w\" sizes=\"(max-width: 908px) 100vw, 908px\" data-srcset=\"https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022.png 908w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022-300x185.png 300w, https:\/\/c9ac71a8282e1fecd95e-f07dbcddcacf0d4c572ea7178ee6902d.ssl.cf2.rackcdn.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022-768x475.png 768w\" data-src=\"https:\/\/www.sellcell.com\/blog\/wp-content\/uploads\/2023\/03\/MOST-POPULAR-HASHTAGS-ON-LINKEDIN-2022.png\"><\/figure>\n\n\n\n<table class=\"table\" width=\"100%\"><thead><tr><th style=\"text-align: center;\" colspan=\"2\"><strong>MOST POPULAR HASHTAGS ON LINKEDIN 2022<\/strong><\/th><\/tr><tr><th width=\"50%\"><\/th><th width=\"50%\">Followers in millions\n<\/th><\/tr><\/thead><tbody><tr><td>#India<\/td><td>67.6\n<\/td><\/tr><tr><td>#Innovation<\/td><td>38.8\n<\/td><\/tr><tr><td>#Management<\/td><td>36\n<\/td><\/tr><tr><td>#HumanResources<\/td><td>33.2\n<\/td><\/tr><tr><td>#DigitalMarketing<\/td><td>27.4\n<\/td><\/tr><tr><td>#Technology<\/td><td>26.4\n<\/td><\/tr><tr><td>#Creativity<\/td><td>25.2\n<\/td><\/tr><tr><td>#Future<\/td><td>24.6\n<\/td><\/tr><tr><td>#Futurism<\/td><td>23.5\n<\/td><\/tr><tr><td>#Entrepreneurship<\/td><td>22.7\n<\/td><\/tr><tr><td>#Careers<\/td><td>22.5\n<\/td><\/tr><tr><td>#Markets<\/td><td>22.2\n<\/td><\/tr><tr><td>#Startups<\/td><td>21.2\n<\/td><\/tr><tr><td>#Marketing<\/td><td>20.3\n<\/td><\/tr><tr><td>#SocialMedia<\/td><td>19.7\n<\/td><\/tr><tr><td>#VentureCapital<\/td><td>19.3\n<\/td><\/tr><tr><td>#SocialNetworking<\/td><td>19\n<\/td><\/tr><tr><td>#LeanStartups<\/td><td>19\n<\/td><\/tr><tr><td>#Economy<\/td><td>18.7\n<\/td><\/tr><tr><td>#Economics<\/td><td>18<\/td><\/tr><\/tbody><\/table>\n\n\n\n<ul><li>#India is the most popular hashtag on LinkedIn, with 67.6 instances of its use in 2022 <sup><a href=\"https:\/\/blog.hootsuite.com\/linkedin-hashtags-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">19<\/a><\/sup>.<\/li><li>#Innovation is the second most popular hashtag on LinkedIn. Users deployed the hashtag 38.8 million times in 2022.<\/li><li>Unsurprisingly, many of the popular hashtags are business related. In 2022 #Management had 33.2 million uses, #HumanResources has 33.2 million, and #Entrepreneurship has 22.7 million.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">LinkedIn: The Most Popular Professional Networking Platform<\/h2>\n\n\n\n<p>It is fair to say, looking at the LinkedIn statistics above, that it is by far the most popular networking platform for professionals. It is a powerful tool, whether you&#8217;re looking for a new job, looking for your next superstar hire, or you want to meet like-minded people in the same industry as you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sources<\/h2>\n\n\n\n<ol><li><a href=\"https:\/\/www.businessofapps.com\/data\/linkedin-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">businessofapps.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/1330810\/us-linkedin-usage-frequency\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/194459\/frequency-with-which-registered-us-linkedin-users-update-profile\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/1335947\/linkedin-global-users-by-subscription\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a545596\/difference-between-free-linkedin-and-premium-linkedin-accounts?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\">linkedin.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/933964\/distribution-of-users-on-linkedin-worldwide-gender\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/376128\/facebook-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/283119\/age-distribution-of-global-twitter-users\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/1299771\/tiktok-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/news.linkedin.com\/about-us#Statistics\" target=\"_blank\" rel=\"noreferrer noopener\">linkedin.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/976194\/annual-revenue-of-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/news.linkedin.com\/about-us#Statistics\" target=\"_blank\" rel=\"noreferrer noopener\">linkedin.com<\/a><\/li><li><a href=\"https:\/\/www.statista.com\/statistics\/226863\/linkedins-quarterly-revenue-by-segment\/\" target=\"_blank\" rel=\"noreferrer noopener\">statista.com<\/a><\/li><li><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a567364\/network-size-limit?lang=en\">linkedin.com<\/a><\/li><li><a href=\"https:\/\/www.linkedin.com\/pulse\/how-many-linkedin-connections-followers-should-i-have-matt-cordas\" target=\"_blank\" rel=\"noreferrer noopener\">linkedin.com<\/a><\/li><li><a href=\"https:\/\/brigettehyacinth.com\/top-20-most-followed-influencers-on-linkedin\/\" target=\"_blank\" rel=\"noreferrer noopener\">brigettehyacinth.com<\/a><\/li><li><a href=\"https:\/\/goodtradingco.com.au\/100-most-followed-companies-on-linkedin-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">goodtradingco.com.au<\/a><\/li><li><a href=\"https:\/\/blog.hootsuite.com\/linkedin-hashtags-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">hootsuite.com<\/a><\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Get LinkedIn statistics, from how many users LinkedIn has, what age groups use LinkedIn most, other LinkedIn demographics, and LinkedIn<\/p>\n","protected":false},"author":16,"featured_media":14741,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1826,1822],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Many Users Are On LinkedIn? 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